Fortune Favors
The 

Develop and execute visual strategy in a fast-paced, retail-driven environment. Handle all creative output for high-volume cross-platform campaigns, including daily email blasts to 600K+ subscribers that are fully designed, sliced, and hand-coded in Listrak with audience targeting strategies, dynamic content, and subject line optimization. Ongoing design efforts help drive nearly daily six-figure revenue performance. Hands on design involvment with major web initiatives, such as a complete redesign of desktop and mobile site navigation and sub-navigation systems for main category pages to enhance user experience. Produce marketing content and web assets for top golf brands including Titleist, TaylorMade, Callaway, Adidas, Puma & more.

Providing end-to-end design and front-end development services for clients across branding, web, and digital marketing from concept to completion. Through these projects, I've strengthened clients’ visual identity and enhanced digital engagement to support business growth. Established the company’s brand identity and developed its website, leading all creative and technical aspects independently.

Assisted with editorial and design duties at The Angler Magazine, a prominent national outdoor and fishing publication. Created engaging written content tailored to the magazine’s audience, supporting both feature articles and regular columns. Designed eye-catching advertisements and developed cohesive layout designs that balanced aesthetics with readability, enhancing the overall reader experience. Collaborated closely with editors and writers to conceptualize and develop compelling feature story ideas aligned with the magazine’s editorial vision. Supported the production process by preparing files and ensuring design consistency across print editions. Contributed to brainstorming sessions aimed at expanding the publication’s content offerings and visual style.